With a desire to bring something to the freezer shelf that we’d be happy to share with our loved ones, Not Pops were created for the mindful. Simple, real-food ingredients have been artfully blended to bring you something unique and delicious. Like all good things, they’re hand made, small batch.

On the inside...

Because we love good food, only the best makes it in. 100% plant-based, natural, artificial free, without any gums or emulsifying agents. Why settle for less?

We hope you’re entertained by our playfully curated flavours. We like to think they land somewhere between surprise and nostalgia. Give them to your kids, share them with a friend, grab a box for Nan - there’s something for everyone. 

On the outside...

For just a few minutes of pleasure, so much plastic waste is created. That’s why our wrappers are home compostable and our cartons are recyclable. You can indulge without adding further burden to the Earth.

Art is art...

Art on a box? Because food is art. Savour it.

Love, Not Pops.